Two people can hear the same sales pitch. One is ready to sign, and the other disappears into “I’ll think about it” land.
The difference? It’s often not the offer itself, but how well the offer was communicated to match the buyer’s personality.
In our past Elite League International Mastermind, we explored a powerful skill every entrepreneur and sales professional should master: Using DISC personality types to better connect with leads, pre-qualify prospects, and close more deals.